BUSINESS: Brookdale’s Sterling Houses


Life is a series of events, experiences and relationships that make each person’s journey unique. While the golden years may bring new and different challenges, the associates at Brookdale Senior Living believe that events, experiences and relationships are a significant part of the journey at any age. Jacki Winn, sales and marketing manager for Sterling House of Edmond and Sterling House of Edmond Santa Fe, shared the vision for “changing the way America views assisted living.” “We aren’t a nursing home or a place for someone to exist before they pass away. Our goal is to help our residents continue living a full and satisfying life. We believe this isn’t the end of the story but rather a continuation.”

Celebrating life is at the core of every successful program at Sterling House. Countless programs which involve assessing resident needs, transition assistance and home health care, among others, all facilitate their belief that everyone deserves optimum life. Winn explained, “We believe in enriching lives socially, emotionally, physically, intellectually, spiritually and with purpose.”

Pre-resident assessments and post move-in interviews play an integral part in ensuring that the joys and pleasures of life are not diminished for residents at Sterling House. “Our individualized assessments give us a snapshot of what each resident needs before they move here. Knowing their likes and dislikes, their interests and hobbies, helps us make them as comfortable as possible. We believe that our employees make the difference, so we staff to meet resident needs,” said Winn.

Sterling House offers an excellent dining experience for residents as well as a weekly ‘menu chat’ with the dining service coordinator to voice their opinions. “We offer this program because at some point in life eating might be the greatest joy for a resident and we want them to enjoy what they’re eating,” said Winn.

Brookdale’s Innovative Senior Care program ensures the best quality of life for residents who may require in-home care. “Each of our communities has a therapy gym, outpatient and home health care through ISC. They don’t have to leave for therapy. They can stay home which makes them feel more secure and independent,” said Winn.

“The best part of Sterling House is our intimate home-like setting,” said Winn. “We go above and beyond state standards to take care of our residents. Our mission is to enrich the lives of those we serve with compassion, respect, excellence and integrity.”

For more information, visit their website at or call Sterling House of Edmond at (866) 485-5769 or Sterling House of Edmond Santa Fe at (866) 819-8932.

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