Lights... Camera... Bake!

Written by Lance Evans in the August 2013 Issue

Tiffany of Green GoodiesContestants...Start your ovens! Two local bakery owners have turned their local raves into national television appearances. Tiffany Magness of Green Goodies and Eric Smith of Sara Sara Cupcakes mixed, baked and battled for $10,000 and a chance to showcase their winning treats on Food Network’s “Cupcake Wars.”

We were contacted by ‘Cupcake Wars’ to submit an audition tape and were given 48 hours to get it in,” says Tiffany Magness, owner of Green Goodies. It turned out to be a calling from the cupcake gods. The episode revolved around a baking theme that Magness and her team were already familiar with, “the show was vegan specific, so we had that expertise to our advantage!” The vegan-themed episode was an easy recipe for Magness to follow. “It was nerve wracking, exhausting, and exhilarating all at the same time,” she says. But juggling the hectic work schedule along with her new growing traveling buddy presented the real challenge. “It was extra intense because I was 14 weeks pregnant on the show!”

Magness wouldn’t be the only Oklahoman showcasing her innovative cupcakes on the Food Network. Eric Smith, owner of Sara Sara Cupcakes, also appeared on an episode of “Cupcake Wars” and was just as shocked when he got an unexpected call from producers of the show. Although he was confident in his abilities, Smith knew that it would take more than just the right ingredients to get picked for the show. After submitting a video that Smith describes as “really funny,” he was chosen to take part in the show as well. 

Before taking a look at their audition videos, show producers were initially drawn in by the unique deserts offered at both bakeries. After taking one bite into Tiffany Magness’ delectable Green Goodies, it’s not hard to realize why she was chosen as the winner of Food Network’s “Cupcake Wars.” They’re soft, sweet, moist and flavorful—a little taste of heaven and everything that you would expect from a winning cupcake. The taste isn’t the only reason why customers near and far are giving this local bakery five stars. The sweet treats at Green Goodies are not only delicious, but they’re made from nutritious ingredients which help make them both appetizing and healthy.

Eric of Sara Sara“We offer vegan, gluten-free and classic cupcakes every day,” says Magness. That’s right, having a small cheat treat at Green Goodies might not put you completely off your diet. Magness wanted to tailor her love of baking, health and nutrition by developing a recipe that not only tasted great, but one that also met certain dietary needs as well. “Once I discovered that this type of baking was unique to Oklahoma City, I decided to start a cupcakery and share my goodies with the masses,” she says.

The masses have also been raving about the 20 plus flavors at Sara Sara Cupcakes. Smith was quick to point out the various qualities that help set his bakery apart from the rest. “There’s not another shop that does them as large as we do,” says Smith. “We make everything from scratch and use only whole ingredients.”

Since both contestants are cooks at heart, they’re thrilled about getting back to a normal routine and meeting the many friendly faces that flock to their stores following their show appearance.  “This has been very exciting to see so many new faces in Green Goodies and hear all the awesome feedback from the show,” says Magness. People have been really supportive and excited which has been overwhelming in ways that I can’t express.” Magness never imagined that she would go on to win “Cupcake Wars.“ Her unexpected victory was her favorite moment of the entire filming process. “I felt so accomplished and I was genuinely surprised,” she says. “The competition was fierce. I really had no idea who would take it!”

Although Smith was not chosen as the winner of his episode, he’s sharing his love of baking with fans of the show and is excited to cook up more of his tasty ideas. His main focus is a new product only available at his downtown bakery—the Cupshake. “It’s cake and ice cream all paddled together.”

Bon appétit!

Locations for Sara Sara Cupcakes include 17 E 5th St. in Edmond, 7 NW 9th St. and Penn Square Mall in Oklahoma City.

Green Goodies is located in Classen Curve at Western & Classen.


1 Comment

Kim Says:
August 7th, 2013 at 2:42 pm
I love Sara Sara cupcakes the are excellent . I've been bring my girls there for at least 2 years. You actually feel like you've got your money's worth when you purchase a cupcake it's double the size of everyone else's cupcakes and they taste better too.
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